Rancho Santa Fe
We’ve had the opportunity to collaborate on multiple projects for the Rancho Santa Fe Association, helping enhance the visual identity of this historic and tight-knit community. Our work has spanned a range of touchpoints, including office signage, trail markers, important document updates, and even a full rebrand of their patrol vehicles.
Office Signage
Given Rancho Santa Fe’s distinct architectural style and strict city regulations, our approach focused on creating signage that seamlessly integrates with the community’s character while meeting all necessary guidelines.
Patrol Rebrand
We updated patrol car graphics and business cards for the city’s officers. This rebrand reinforces trust, recognition, and safety within Rancho Santa Fe.
Outdoor Signage
We designed custom signage for their extensive network of private trails, ensuring clear way-finding for both horseback riders and hikers. We also created sign toppers for the historic downtown street signs. These toppers were designed to enhance the town’s classic charm.
Documents and Collateral
We redesigned and standardized 20+ essential documents, ensuring consistency across all communications. From PowerPoint presentations to construction permits, every document was carefully reformatted to align with the new brand guidelines.
