We completed a rebrand for Elston’s Hay & Grain, a trusted name in San Diego’s rural community for over 55 years. More than just an animal supply center, Elston’s has been a cornerstone for generations of farmers, ranchers, and equestrians.

To honor the rich heritage of the business, we drew inspiration from its history—revitalizing the iconic steer head from their original hay delivery truck. This symbol not only pays tribute to Elston’s legacy but also reinforces its deep connection to the agricultural lifestyle.

The new brand reflects the authentic, rural spirit that has defined Elston’s for decades, reaffirming its position as the go-to source for quality hay and feed while embracing a refreshed, timeless identity.